image

How to Optimize SEO in WordPress Website 02?

Understanding Key Phrases For Optimize SEO in WordPress

What Are Key Phrases?

Key phrases are specific keywords added to the first bar of an SEO plugin under a page or post. For example, if writing a blog on Physics topics like Energy or Liquids, key phrases could be:

  • “What is Energy?”
  • “How to Define Energy?”
  • “Learn About Energy”
  • “What Are Liquids?”
  • “Short Introduction to Liquids”

Key Phrase Limitations in Yoast SEO

There is a limit for the key words if we are not using a pro version of Yoast SEO. The limit is only about one keyword at a time. See Below The Focus Key Phrase Bar:

focus keyphrase bar Optimize SEO in WordPress

Title and Slug To Optimize SEO in WordPress

What is an SEO Title?

The Title in the blue link appears on Search Engines after a user is searching about a particular topic. Let’s Take the Example of Digital Learning: The New Era. See Below:

SEO-Title-and-Slug

Understanding Slug To Optimize SEO in WordPress

The slug is the part of the URL containing dashes, appearing next to the website name. For example:

  • Title: Digital Learning: The New Era
  • Slug: digital-learning-the-new-era

Where to Add SEO Title and Slug?

In SEO plugins, users can enter the title and slug in designated fields to optimize search visibility.

SEO-title-slug-bar to Optimize SEO in WordPress

Meta Description in SEO

Importance of Meta Description To Optimize SEO in WordPress

This is a short description that contains round about ≈155-160 characters. It is recommended to put the focus key phrase in the Meta description too, to make it more powerful for the reader. It can also contain Variables if necessary. Variables can be defined as the Separator, Site Title, Title (Article), Primary Category, etc. It will make the reader understand more about the discussion going on in this particular article. Look at the image below to understand Meta Description:

meta description mdm team

Adding Focus Key Phrases in Meta Description

It is recommended to include the focus key phrase within the meta description to enhance search rankings.

Premium SEO Analysis in Yoast

Understanding SEO Analysis Results

The Premium SEO Analysis feature provides insights into:

  • Good Results
  • Areas for Improvement
  • Identified Problems

This part of the SEO plugin will let you know the Good Results, Improvements, and The Problems. So we can make more improvements by looking at the points given in the Readability Analysis Bar.

Readability-Analysis-Bar to Optimize SEO in WordPress

…Previous


For your further reading interest:

Leave a Reply

Your email address will not be published. Required fields are marked *

3 × 3 =